29 Entrepreneurs Reveal How They Came Up With Their Business Name

The idea of exactly what your business is going to do usually comes first. Secondly, most often, is giving a title to your idea. What exactly is going to be the name of your business? Some people turn to their childhood for inspiration or a beloved family pet. It could be a made-up word you dream of one night and feel has the right ring to it. Even still some people study foreign words for the perfect meaning behind their chosen business. Whatever the inspiration or relation may be, naming your business is one of the most important parts of becoming a CEO. Having a brand behind a strong title can make all the difference in the world.

Wolf & Heron was featured in an article by CEO Blog Nation where Kara shares a bit about how we came up with the name for our business.